Navigating Complexity with AI-Driven Solutions

Empowering Strategic Growth with AI + Systems Thinking

We partner with mission-driven leaders to streamline processes, align systems, and achieve impactful outcomes.

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Our Achievements

500+

Projects  Completed

200+

Clients Served

35+

Years of Experience

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Scenario:
An animal feed manufacturer sought ways to cut expenses without cutting staff. Our team of consultants led the leaders and their staff through a two-day process to uncover hidden cost savings. While the goal was to find $500,000 in cost savings, the cross functional groups actually found $1.5 million in annual savings just by changing some of their current behaviors.

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Scenario:
A global spiritual organization needed help creating a more organized structure and more professional email communications. Eric worked with the client to create a strategic plan, and coached him monthly on a variety of operational and strategic topics. Jeri created and scheduled the client’s bi-monthly newsletter, providing guidance related to digital marketing and website updates. We have worked with this client since 2011.

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Scenario:
A multi-state religious organization faced the challenge of dwindling membership. Their original organizational premise was no longer relevant to younger members and the changes in family groups. They needed a strategic plan to help them create a new organizational structure for the next five to ten years. We facilitated a two-day retreat with 60 participants identifying key challenges to address.

Our Core Services

Strategic Planning

Guiding organizations to define clear objectives and actionable strategies powered by a Systems Thinking model.

Business Planning

Crafting comprehensive business plans that align with your vision and market demands.

Leadership Development

Empowering leaders with the skills and insights needed to inspire and drive change.

Marketing with AI Support

Enhancing marketing efforts with AI-driven insights for targeted and effective campaigns.

AI-Driven Coaching

Personalized coaching to leverage AI for improved decision-making and performance.

Change Management

Using Systems Thinking to facilitate smooth transitions and transformations within your organization.

AI-Driven Planning

Using a Systems Thinking Approach®, we start with an external environmental scan, followed by crafting your future desired outcomes and strategic goals. From there, we work backward to provide clarity in planning, team buy-in, implementation, and ongoing communication. This process helps you build strategies rooted in systems thinking and data—not guesswork. We integrate AI as a Strategic Thinking Partner throughout the process.

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AI-Driven Coaching

Whether it’s one-on-one coaching or with a team, we consider YOU the expert in your business. Our job is to extract the information from you in an environment that works for you to facilitate open communication.

During this process, we recommend using an AI Strategic Thinking Partner to test your theories, biases, and assumptions. This helps you think more broadly and deeply about the challenges and opportunities facing you and your organization.

Change Management

When priorities shift, people need a clear path forward. Everyone experiences change differently. Some move quickly through a rollercoaster of emotions arriving at the end goal in minutes, hours, or days. Others are more resistant to change and need coaching from their leader to help them understand why and where they fit in the new environment. Others may choose to leave.

Our job is to guide leaders and teams through intentional change to gain clarity of understanding, using communication tools, stakeholder engagement, and accountability systems that stick.

Strategic and operational plans, accountability, communication, strategic thinking, and coordinated tactical actions are all critical components for long-term success.

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change behaviors process
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Client Case Study

Scenario:
An animal feed manufacturer sought ways to cut expenses without cutting staff. Our team of consultants led the leaders and a cross-functional group of 25-30 staff through a two-day process to uncover hidden cost savings. Nothing was off the table. The only caveat was that the cost savings could not include any type of new investmet.

Result:
While the goal was to find $500,000 in annual cost savings, the cross-functional groups actually found $1.5 million in annual savings just by changing some of their current behaviors and vendors.

Be a Change Leader!

Everyone experiences change differently.

Some go through the various emotions within hours or days and get on board quickly.

Others may take longer to understand the new reality and get on board.

Still others may never adapt and will either opt out or you, as their leader, may have to gently show them an exit choice.

We coach our clients through this process to help them guide their staff through the change.

The video above describes the change process in more detail.

Small Business Coaching

Too often we find clients having a challenge sticking to their plan to achieve those longer-term goals. The day-to-day tasks and emergencies get in the way.

Having a coach can help with that. Our job is to ask the difficult questions, challenge you to make time in your calendar for strategic thinking and planning, and hold you accountable for the commitments you make to yourself.

We provide a variety of custom coaching packages depending on your need and work with all levels of business, from start-ups to growing companies.

Our goal is to see you succeed!

Digital Marketing with AI Support

Revolutionize Your Marketing Strategy

Translate your mission into messaging that matters. We help you align marketing with strategic goals through content planning, automation, and digital tools that support real growth. By integrating advanced analytics using an AI Strategic Thinking partner, we help you target the right audience, optimize campaigns, and achieve measurable results. Whether you’re looking to enhance brand visibility or to drive customer engagement, our AI-driven strategies are designed to deliver exceptional outcomes.

AI-Powered Project Management

Streamline Your Projects with AI

Experience the future of project management. We utilize cutting-edge AI tools to enhance project efficiency, improve resource allocation, and ensure timely delivery. Our approach focuses on predictive analytics and real-time data insights, enabling you to make informed decisions and adapt to changing project dynamics seamlessly. Elevate your project management capabilities with AI as your Strategic Thinking Partner.

About Us

Passionate About Helping You Succeed

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Our vision: Your success is our success. We envision a future where systems thinking and human-centered AI collaborate to expand human capabilities, enabling teams to adapt more quickly, pursue bolder goals, and achieve more beneficial and sustainable outcomes.

Our mission: To empower leaders and teams to see whole systems, make clearer choices, and move from ambition to impact.  We coach and train leaders and teams to think and act differently—using systems thinking and AI as your Strategic Thinking Partner—to set bolder goals and deliver measurable results.

We are Eric and Jeri Denniston, co-founders of Denner Group International, Inc., a strategic management coaching and training organization. For more than 30 years, we have been committed to helping organizations, large and small, achieve their full potential. We specialize in strategic management, business planning, leadership development, and marketing for small to medium-sized businesses across various industries. With a commitment to excellence and innovation, we partner with both non-profit and for-profit organizations to navigate complexities and achieve their goals. Our experienced team is dedicated to fostering sustainable growth and delivering impactful results.

What Some of Our Clients Say

“Eric and Jeri Denniston provided invaluable assistance to the reorganization of my private business. This helped me to realize my maximum potential. Eric’s helped me to develop a sound and workable strategic plan. This plan activated me to achieve my business goals much sooner than I thought possible. Jeri’s data management and media skills were a great addition that helped me to professionalize my newsletter and customize my mailing list. “

David K. Miller, Co-Founder, Group of Forty

“The education series, Management Training for Turbulent Times, that you and Eric presented to our chamber members has been incredible. I’ve attended many seminars, and yours is one of the first that really encourages the attendees to stretch their thinking beyond today’s normal thought process. The manner in which you present the program is professional, easily understood, and engaging.”

Debra Rosen, CEO, N. San Diego County Chamber of Commerce

President and CEO, North San Diego County Chamber of Commerce

“You and Jeri were of great help with getting us started in the process of creating a strategic plan and putting it into action. Sometimes it seems like we move slowly as an organization, but we are moving ahead with those who are on board, and looking for new people to revive areas where needed.”

Leonard Zasoski, Grand President, Italian Catholic Federation

“Eric is an outstanding strategic planner. He is skilled at facilitating and managing thought groups and bringing them together to develop a cohesive short, medium, and long-term business strategy. He never imposes, but rather skillfully elicits the opinions and input of eveveryey member of the group, and builds consensus that leads to actionable goals. “

Russ Bennet, VP Latino Health Solutions, United Healthcare

Get in Touch

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We’d love to hear from you! Whether you have questions about our services or need assistance, our team is here to help. Contact us today to start your journey towards strategic growth. Get on our calendar for a no-obligation call with Eric or Jeri.